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Courting All Bookworms, Kobo Debuts 3 New Reading-Friendly Arc Tablets, A New Aura E-

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    Courting All Bookworms, Kobo Debuts 3 New Reading-Friendly Arc Tablets, A New Aura E-

    Kobo, the e-reader and tablet company owned by Rakuten (aka Japan's answer to Amazon), is today taking the covers off four new devices -- three new Android-based Arc tablets and a new Aura e-reader. And it is using the occasion to kick off a redoubled effort to focus on a specific segment in the market -- die-hard bookworms -- to help itself gain an edge over Amazon and differentiate itself better in the market. Now, in addition to its catalogue of 4 million books, Kobo has built in integrations with Pocket, new reading-focused storefronts (starting with a store for children's books and one for magazines), and two new Android feautures, a launcher Kobo calls "Reading Life" and a new Reading Mode, both designed to put reading front and center on tablets more than it has ever been done on tablets before.

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    I said in search of my botni, not in search of my bhootni. Please stop sending me PMs.
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