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Kobo unveils the Aura, a mid-size luxury e-reader

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    Kobo unveils the Aura, a mid-size luxury e-reader


    It was around this time year that Amazon showed off the Paperwhite at an event in a Santa Monica airplane hangar, debuting a front-lit display technology that would blow the months-old Nook Simple Touch with GlowLight out of the water. A few weeks later, Kobo introduced the Glo, which featured illumination that put both of the aforementioned readers to shame. Back in April, the company added another member to the family, a -- get this -- luxury e-reader. Kobo made it very clear that the nearly 7-inch device was a limited time only deal -- that is, unless the thing actually sold. Four months later, the Aura HD comprises nearly a quarter of the company's global e-reader sales. So, naturally, the product is sticking around. It's also serving as the inspiration for the Glo's successor (the Glo, too, will stick around -- though there's no word on price cuts to that device just yet).
    The Kobo Aura is, as its name implies, a smaller sibling to the Aura HD, with a standard-sized 6-inch E Ink display. And as ever, the company's also including that best-in-class front light technology here. CEO Michael Serbinis tells us that his company has also worked directly with E Ink this time out to greatly reduce those full-page refreshes that we've been accustom to seeing once every six pages or so amongst the last few generations of readers. The Aura is also the thinnest and lightest 6-incher Kobo's offered, at 0.32 inch thick and 6.1 ounces (compare that to the Glo's 0.39 inches and 6.5 ounces) -- a qualifier the company no doubt added to acknowledge the existence of the five-inch Mini.
    Comments
    I said in search of my botni, not in search of my bhootni. Please stop sending me PMs.
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