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Official: Petersen Museum undergoing stunning design overhaul [w/video]

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    Official: Petersen Museum undergoing stunning design overhaul [w/video]

    Filed under: Classics, Etc., Videos

    If you were alarmed when the Petersen Automotive Museum starting selling off large and significant parts of its venerable collection, fret not: the museum isn't in trouble. In fact it's about to embark on what could be its most ambitious rebirth since the late Motor Trend publisher Robert E. Petersen and his wife Margie founded the museum nearly 20 years ago.

    The plans announced at Pebble Beach this past weekend revolve principally around an architectural renovation of the former department store that houses the museum by the corner of Wilshire Boulevard at Fairfax in Los Angeles. The project is being undertaken by Kohn Pederson Fox Associates (no relation) and calls for flowing bands of stainless steel enveloping three sides of the red structure, giving the building a fresh look without requiring any structural changes. The steel ribbons will be backlit by LEDs day and night, and remind us of a blend between a hot rod flame job and cartographical topography. But the renovation isn't just a facade: the project will also add another 15,000 square feet of display space inside, with new galleries and digital displays focusing on cars and car culture in South California and around the world.

    The overhaul will also encompass a "refined and upgraded" collection as well as rotating displays, although few details were given at this point as to what exactly that will entail. Scope out the video clip and the press release below for more.Continue reading Petersen Museum undergoing stunning design overhaul [w/video]
    Petersen Museum undergoing stunning design overhaul [w/video] originally appeared on Autoblog on Thu, 22 Aug 2013 17:33:00 EST. Please see our terms for use of feeds.
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