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Lipton ki Chae, Peak Freans ke Biscuits

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    Lipton ki Chae, Peak Freans ke Biscuits

    Just read about the difficulties faced by British Government of India in introducing and marketing Lipton Tea. It was some how conceived by Punjab's population at earlier stages that tea is a harmful hot drink which can affect liver / jigar (specially of children).

    In start they tried to distribute tea (free) at homes. A reRhi wala carrying Lipton tea bags, milk, sugar went to all the streets and prepare tea on stove (using kerosine oil). Kerosine oil (mitti ka tail) was locally used for two purposes. To light the laalteen and to burn the uplas It was some magical show for them to see stove running from kersine oil producing fire without smoke.

    But the marketing was not successful considering the 'garam taaseer' of tea. So they came up with slogan 'chaye, jo garmi main thandak pohnchaye'. But this was also useless as Punjab got many drinks for thandak(e.g. Lassi, Qulfa, Falooda, Saradai, Sattoo), etc. So they tried to get help from Peak freans biscuits by saying 'Lot saheb's biscuits'.

    Peak freans biscuits created a softer corner and people started taking tea to their homes with biscuits (all free), but sooner they knew that biscuits are consumed by humans beings , whereas destination of Lipton tea is naala So, they came with new condition that peak freans will only be given to those who drink tea before the marketing team.


    So, every culture got some resistance to accept new things. Foods, clothes, technology, etc.

    Share with us such incident you observed or heard from your elders in accepting new things.
    We should care for each other more than we care for ideas, or else we will end up killing each other.

    #2
    Re: Lipton ki Chae, Peak Freans ke Biscuits

    Resistance towards vaccination in indo-pak muslim community...

    Comment


      #3
      Re: Lipton ki Chae, Peak Freans ke Biscuits

      ta'ajjub hai...jo cheez goraa use kare vo Kharaab kaise ho saktii hai? aisaa hii to hamaaraa attitude hai na? Ghulaamii waalaa attitude! to phir, chai kiuN popular nahiiN huii thii?
      Life is NOT measured by the number of breaths we take but the moments that take our breath away!!!
      16 breaths a minute, 23040 a day...NO one knows which one will be their LAST!

      Comment


        #4
        Re: Lipton ki Chae, Peak Freans ke Biscuits

        family planning education among Muslims was considered in India as a conspiracy by Hindus to diminish their numbers.
        Life is NOT measured by the number of breaths we take but the moments that take our breath away!!!
        16 breaths a minute, 23040 a day...NO one knows which one will be their LAST!

        Comment


          #5
          Re: Lipton ki Chae, Peak Freans ke Biscuits

          Originally posted by Khalil KhaaN FaaKhta View Post
          ta'ajjub hai...jo cheez goraa use kare vo Kharaab kaise ho saktii hai? aisaa hii to hamaaraa attitude hai na? Ghulaamii waalaa attitude! to phir, chai kiuN popular nahiiN huii thii?
          garam taseer and probably taken as an instrument to kill / sterilize population
          We should care for each other more than we care for ideas, or else we will end up killing each other.

          Comment


            #6
            Re: Lipton ki Chae, Peak Freans ke Biscuits

            Originally posted by Khalil KhaaN FaaKhta View Post
            family planning education among Muslims was considered in India as a conspiracy by Hindus to diminish their numbers.
            I think iodised salt got resistence in some areas of sub-continent
            We should care for each other more than we care for ideas, or else we will end up killing each other.

            Comment


              #7
              Re: Lipton ki Chae, Peak Freans ke Biscuits

              Originally posted by ninja hattori View Post
              Resistance towards vaccination in indo-pak muslim community...
              It still prevails
              We should care for each other more than we care for ideas, or else we will end up killing each other.

              Comment


                #8
                Originally posted by muqawwee123:9705639

                I think iodised salt got resistence in some areas of sub-continent
                I have heard about iodine mila namak but not anything about tea
                Dil dil Pakistan

                Comment


                  #9
                  Re: Lipton ki Chae, Peak Freans ke Biscuits

                  kuchh kahnaa chaahtaa huN magar kah nahiiN saktaa kiuN k kahuuNgaa to BAN ho jaauuNgaa

                  HINT:

                  India meN Indira Gandhi kaa downfall emergency naafiz karne ke ba'd kiuN huaa thaa [she returned with a over-whelming majority a couple of years later]? kaun sii cheez ne aisaa change aayaa thaa...zabardast change!
                  Life is NOT measured by the number of breaths we take but the moments that take our breath away!!!
                  16 breaths a minute, 23040 a day...NO one knows which one will be their LAST!

                  Comment


                    #10
                    Re: Lipton ki Chae, Peak Freans ke Biscuits

                    Forced family planning during emergency?

                    Comment


                      #11
                      Re: Lipton ki Chae, Peak Freans ke Biscuits

                      Originally posted by Microbian View Post
                      I have heard about iodine mila namak but not anything about tea
                      Haven't you watched supreme tea ad... where dada miyan se sun suna ke next generation were careful in consuming tea. I think Shaan was in ad
                      We should care for each other more than we care for ideas, or else we will end up killing each other.

                      Comment


                        #12
                        Re: Lipton ki Chae, Peak Freans ke Biscuits

                        Originally posted by ninja hattori View Post
                        Forced family planning during emergency?
                        What? How could be that possible?
                        We should care for each other more than we care for ideas, or else we will end up killing each other.

                        Comment


                          #13
                          Originally posted by muqawwee123:9705651

                          Haven't you watched supreme tea ad... where dada miyan se sun suna ke next generation were careful in consuming tea. I think Shaan was in ad
                          In that add wasn't shaan saying that tea is good for health and children can also consume it?
                          Dil dil Pakistan

                          Comment


                            #14
                            Re: Lipton ki Chae, Peak Freans ke Biscuits

                            Originally posted by Microbian View Post
                            In that add wasn't shaan saying that tea is good for health and children can also consume it?
                            yes, but why he has to give this clarification. As there were some misconceptions.
                            We should care for each other more than we care for ideas, or else we will end up killing each other.

                            Comment


                              #15
                              Re: Lipton ki Chae, Peak Freans ke Biscuits

                              Originally posted by Khalil KhaaN FaaKhta View Post
                              kuchh kahnaa chaahtaa huN magar kah nahiiN saktaa kiuN k kahuuNgaa to BAN ho jaauuNgaa

                              HINT:

                              India meN Indira Gandhi kaa downfall emergency naafiz karne ke ba'd kiuN huaa thaa [she returned with a over-whelming majority a couple of years later]? kaun sii cheez ne aisaa change aayaa thaa...zabardast change!
                              Are you referring to this:

                              India

                              India's state of emergency between 1975 and 1977 included a family planning initiative that began in April 1976 through which the government hoped to lower India's ever increasing population. This program used propaganda and monetary incentives to convince citizens to get sterilized. People who agreed to get sterilized would receive land, housing, and money or loans.[20] Because of this program, thousands of men received vasectomies and even more women received tubal ligations. However, the program focused more on sterilizing women than men. An article in The New York Times titled “For Sterilization, Target Is Women” states, “There were 114,426 vasectomies in India in 2002-03, and 4.6 million tubal ligations, the analogous operation on women, though ligation is a more complicated operation.” [21] Despite the fact that sterilizing men is a more simple procedure, the government still chose to focus on sterilizing women instead.[20][21] Son of the Prime Minister at the time Indira Gandhi, Sanjay Gandhi was largely blamed for what turned out to be a failed program.[22] A strong backlash against any initiative associated with family planning followed the highly controversial program, which continues into the 21st century.[23]

                              http://en.wikipedia.org/wiki/Compulsory_sterilization#India
                              We should care for each other more than we care for ideas, or else we will end up killing each other.

                              Comment

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